[PHOTO] Lee Byung-hun Listens to the Media

Korean actor Lee Byung-hun [TenAsia/Gue Hye-jung]

Korean actor Lee Byung-hun has been appointed the PR ambassador of the Association of Film Commissioners International Cineposium (AFCI Cineposium).

The actor has been chosen as the face of the 38th AFCI Cineposium which will be held at Jecheon city in Korea from September 29 to October 2, the AFCI Cineposium said through a press release on Wednesday.

As this year’s Cineposium aims to understand the film business in eastern and western countries and is themed “East Meets West,” Lee was an appropriate choice since he has expanded his acting career into Hollywood through the “G.I.Joe” series and “RED 2.”

Lee will attend the appointment ceremony for his position, followed by a press conference, in Seoul on September 4.

AFCI, established in 1975, is a non-profit educational association that aims to aid and develop film and television production across the globe, sharing information of different experiences among film commissioners. The AFCI now has a worldwide network of 349 commissions from 63 different countries.

AFCI Cineposium will be held in Asia for the first time to educate the film commissions and share knowledge of the current issues revolving around the film industry.

Reporter. Euna Lee domino@tenasia.co.kr
Photographer. Gue Hye-jung photonine@tenasia.co.kr
Editor. Jessica Kim